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We are a group of Cal alumni, donors, and fans who together create income opportunities for UC Berkeley student-athletes.

Our Mission

To make a positive impact in the lives of collegiate athletes by investing in them.

Our Story

The California Legends Collective is an organization created to allow each UC Berkeley student-athlete to benefit from their name, image, and likeness.

Formed and sponsored by some of Cal’s greatest sports figures of the past quarter-century, including Marshawn Lynch, Layshia Clarendon, DeSean Jackson, and Valerie Arioto.

Our collective is dedicated to empowering our student-athletes to take full advantage of the vast business and social opportunities presented by attending the world’s number one ranked public university.